HOT BLAST: Most trusted brands by political affiliation
Oct 31, 2013 | 1191 views |  0 comments | 22 22 recommendations | email to a friend | print
What do Amazon.comGoogle and Craftsman have in common? According to a new survey, they are the brands that ranked highest among independents, Democrats and Republicans, respectively.

The Red, Blue and Independent Rankings by BrandIndex reports: 

A new entry on the Republican list is family-centered Welch’s, the maker of grape juice, jams and jellies. The 140-year-old brand was born when Thomas Bramwell Welch decided to serve grape juice instead of wine at his local church. Welch’s currently features only on the Republican Top 10.

Amazon, Dawn and Home Depot are the other new entries for Republicans,

Brands appearing only on the Democratic list are Google – again at number one - PBS and Dove.

One other tidbit:

Fox News Channel, which topped the list for Republicans during the 2012 election, has dropped out of the Republican top 10, and is now lying at number 11. 

For more on Fox News' slip in the eyes of Republicans see this Atlantic article, 
Republicans Have Officially Fallen Out of Love with Fox News.

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